Pana Dora

Pana Dora, Swedish luxury perfumes with a global soul

The world of perfume has always been intertwined with culture, elegance, and emotion. But in a crowded market, few perfume houses truly stand out. Pana Dora is one of those rare exceptions a Swedish brand that blends luxury, authenticity, and craftsmanship in every drop. Inspired by age-old traditions and rare ingredients from around the world, Pana Dora offers more than fragrance it offers a full sensory experience.

What makes Pana Dora unique in the perfume world?

Pana Dora combines over 30 years of experience with a deep, uncompromising passion for scent. Each fragrance is the result of pure artisanal work and dedication. Created with rare and characterful ingredients, personally sourced by founder Ibrahim Al-Zoubi on his travels from the hidden valleys of Asia to the pristine forests of Sweden each scent is housed in a refined bottle crowned with the head of the Swedish stag, a symbol of nature, pride, and beauty.
For Pana Dora, fragrance is not just about scent, it's about emotion, storytelling, and lasting memories.

Who is the founder of Pana Dora and what is his background?

Ibrahim Al-Zoubi, a Syrian-Swedish perfumer, founded Pana Dora in 2019. After emigrating from Syria in 1988, he spent decades traveling the world in search of unique ingredients and fragrances. With over 30 years of experience at top international perfume houses, he finally brought his vision to life in Emmaboda, Sweden. His aromatic journey began in 1990 and now forms the very essence of the Pana Dora brand.

How does Pana Dora ensure quality, safety, and uniqueness?

Pana Dora follows a unique production protocol that respects both Eastern and Western scent preferences. Transparency is key, what you smell, you’re meant to know. Each fragrance is developed with a strong focus on safety, cultural sensitivity, and ingredient integrity. From rare blooms in East Asia to powerful resins in Africa and delicate European notes, every ingredient is carefully selected for its purity, origin, and aroma.
At Pana Dora, safety matters just as much as the sensory experience. Through innovation and honest communication, the brand guarantees a responsible product that customers can trust.

Pana Dora now available at Beauty Plaza

Great news for fragrance lovers: Pana Dora is now available at Beauty Plaza! Discover the luxurious scents of this Swedish brand and enjoy exclusive perks: free gifts with every order and free shipping on orders over €40. Experience Pana Dora’s world of scent from the comfort of your home.